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Asana

Asana Terms of Service, Privacy Statement & Data Processing Addendum

Asana is a work management and team collaboration platform that helps organizations plan, track, and coordinate projects, tasks, and workflows.

Analyzed May 21, 2026

Summary

Asana's terms are largely standard corporate SaaS terms, with strong contractual privacy commitments (no sale of personal data, DPA/SCCs, subprocessor notice/objection rights) that benefit business customers. Individual users face broad liability limitations, a broad content license for Free Users, and advertising-related data sharing on the consumer-facing website side. Dispute resolution relies on informal negotiation and court venue rather than mandatory arbitration.

Category Breakdown

Asana collects account, billing, usage, device, cookie, and derived location data, plus optional biometric/sentiment data from research participants, with cookie management controls but no broad opt-out for core analytics.

From: PRIVACY STATEMENTSentiment analysis and biometric information associated with user research sessions, if you choose to participate and with your consent in accordance with applicable law
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Asana discloses information to service providers, channel partners, affiliates, and advertising partners who match website visitor data with cookies/ad identifiers to serve more relevant ads across other websites.

From: PRIVACY STATEMENTWe may also provide information collected when you visit an Asana website (which may include email addresses) to service providers, who may “match” this information in de-identified form to cookies (or mobile ad identifiers) and other proprietary IDs, in order to provide you with more relevant Asana ads when you visit other websites.
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Free Users retain ownership of their content but grant Asana a broad license to use, reproduce, adapt, and display it to operate the Service, while Feedback may be used by Asana for any purpose without compensation.

From: TERMS OF SERVICEBy submitting Free User Content, Free Users grant Asana a license to access, use, copy, reproduce, process, adapt, publish, transmit, and display that Free User Content, in order to provide the Service, and as permitted by Asana’s Privacy Statement
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Asana may suspend or terminate access for policy violations at its reasonable discretion, and may revoke the license to use the Service at any time in its sole discretion, without detailed notice or refund commitments in these Terms.

From: TERMS OF SERVICEAsana may revoke this license at any time, in its sole discretion.
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Billing and auto-renewal terms for paid subscriptions are governed by a separate Customer Agreement not provided in this document.